Tom Peace

Tom Peace is Managing Director of The Loyalty People, a strategic consultancy with a laser focus on Loyalty, CRM and Customer Engagement.

Tom is a Customer Engagement expert and Loyalty Strategist. He has 15+ years experience working at the forefront of the loyalty industry. He brings expert knowledge in all forms of customer loyalty including Financial Services, Retail, Hospitality, Travel and FMCG sectors.

Tom's experience covers the latest trends in loyalty including “Paid-for loyalty”, Card-linking, real-time data analytics and emotional/experiential loyalty techniques. Tom also runs The Loyalty People, a strategic consultancy with a laser focus on Loyalty, CRM and Customer Engagement.